Salesforce has always been driven by your sales reps’ needs. As the world’s leading client relationship management (CRM) solution, Salesforce has spent nearly two decades pushing the envelope on technological transformation by giving your sales reps modern design, connectivity, mobility, automation and, in more recent iterations, intelligence and predictive analytics. The latest user interface (UI), ... Read More
Shoppers use their laptops to research products before visiting a store, or use their smartphone to compare prices every day. It just shows how today’s customer interactions can be compared to “journeys” or “lifecycles”, with multiple touch points across multiple channels. Millennials Leading the Way (No surprise here!) Today’s retail experience is being transformed by ... Read More
Constant Transformation: Automation and Agility in Manufacturing At Ceterna, one of the best parts of our job is watching the constant transformation forward-looking companies and industries undergo in order to maintain competitive advantage. For example, how do you picture the manufacturing sector? Billowing smokestacks? Long, dreary assembly lines? Get rid of that view. It belongs ... Read More
Leveraging Salesforce for High Tech At Ceterna, we love the high tech sector because, while some people dream it, the high tech sector makes it happen – especially here in the UK where there seems to be no limit to the number of innovative ideas turned into reality. Eight Great Technologies What innovative ideas are ... Read More
According to The Manufacturer magazine, the UK’s manufacturing sector is the 11th largest in the world, making up 11% of our GVA, 54 percent of our exports, and directly employing over 2.6 million people.
Salesforce Winter ’17 Release offers greater customisation, mobility and connectivity In a keynote address to this year’s Dreamforce conference, John Ball of Salesforce emphasised: “The sales process is no longer linear.” He’s absolutely right. In today’s world, you approach your customer’s needs from a variety of angles – using everything from collaborative communities to mobile ... Read More
Cloud computing is transforming the IT landscape with aspirational qualities for businesses across all industries, and as the cloud computing phenomena grows every day ordinary IT systems are being replaced with smarter cloud ecosystems.
The summer ’16 Salesforce Lightning release is quite a milestone as it’s Salesforce’s 50th release. As summer is one the best seasons of the year, Salesforce have loaded the new release with developments that are bound to supercharge your overall business productivity.
We have previously talked about virtues of the Cloud, so today we’re taking it a step further by showing how it’s possible – and yes, it is possible — to launch your business exclusively with Cloud apps. As we’ve said, Cloud-based services are growing all around us, and we are moving away from the days ... Read More
Innovation is indeed the Key to Success and Salesforce is what will help your business grow and thrive. What is Salesforce? In August 2014, Salesforce.com was named the world’s most innovative company by Forbes Magazine for a record fourth consecutive year. Impressive, right? As a certified Salesforce CRM implementation partner, we certainly think so. Salesforce ... Read More
What Is Cloud Computing? Cloud computing is a rapidly changing the modern workplace with increased efficiency, mobility and integration We could call it a trend, but the emergence of Cloud computing is more than that – it’s is a significant step forward in the innovation and growth of the digital economy. Embrace Cloud Computing and ... Read More