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Powerful Social Media Management for Sales, Service and Marketing Goals

Powerful Social Media Management for Sales, Service and Marketing Goals

Salesforce Social Studio Puts the Power in Your Hands Growing enterprises already know that their social media presence is fundamental to their online image. However, that’s only the beginning. The social media landscape has grown deeper and wider, and today social media is essential to your customer strategy and overall brand management. Salesforce, the world’s ... Read More
 
Turning up the heat with Daikin Applied, Salesforce & Ceterna

Turning up the heat with Daikin Applied, Salesforce & Ceterna

We’re excited to share Daikin Applied’s Success Story that was recently published to the Salesforce Website:     We’re really proud of the success Daikin Applied are reporting from their new CRM – transforming their sales function with Sales Cloud and CPQ implementations. Next up – customer satisfaction is set to soar to new heights ... Read More
 
London’s Calling: What should be the Salesforce focus in 2019?

London’s Calling: What should be the Salesforce focus in 2019?

London’s Calling is the largest Salesforce event in Europe, bringing together the entire Salesforce community: company leaders, Trailblazers and end-users. This year’s event – “LC2018” – featured talks on Salesforce features, updates on the current working environment, and even a live Demo Jam with winners selected by the audience. LC2018 also offered attendees real insight ... Read More
 
Salesforce: Empowering your Sales Reps and Service Agents

Salesforce: Empowering your Sales Reps and Service Agents

Think Salesforce is just an executive tool? Think again. Techies love talking about Salesforce features like Artificial Intelligence (AI) and predictive analytics. It’s advanced technology, for sure.   But when you’re a business owner, you’re occupied by those day-to-day activities where your people interact with customers. These include: Sales reps quoting and closing deals, and ... Read More
 
The importance of Social listening for your brand

The importance of Social listening for your brand

By Boyana Mancheva – Head of Marketing Automation at Ceterna Social media has completely transformed the way consumers perceive brands, the way they interact and their buying behaviour. It’s essential that marketeers recognise the importance of social media marketing and presence across these channels. As we move to completely customer focused marketing, marketeers need to ... Read More
 
Work smarter, not harder

Work smarter, not harder

The Tools, Tricks and Know-How for Success in 2018   Have your company leaders ever stood up and preached the mantra of “Working Smarter, Not Harder?” We bet they have. Okay, let’s not trash it. Work smarter, not harder is a good saying that hits all the right notes. It speaks  innovation and productivity. That’s ... Read More
 
The Salesforce Spring ’17 release – All you need to know

The Salesforce Spring ’17 release – All you need to know

The Salesforce Spring ’17 Release is in progress…   Thanks to our friends at Salesforce, Spring’s inspiring message of growth can be felt in the recent announcement of the Salesforce Spring ‘17 release. Salesforce Spring ’17 brings lots of Lightning Experience usability enhancements to make users even happier. Salesforce have built artificial intelligence right into the ... Read More
 
The Power of Artificial Intelligence with Salesforce Einstein

The Power of Artificial Intelligence with Salesforce Einstein

Harnessing the Power of Artificial Intelligence with Salesforce Einstein! It’s happening in C-suites around the world as we speak. Right now, managers in companies of every size and every industry are discussing the way forward by analyzing their past performance. When you say it out loud, it seems odd, doesn’t it? Do leaders really look ... Read More
 
Why use a Salesforce-managed support service?

Why use a Salesforce-managed support service?

Choosing Salesforce as your Customer Relationship Management (CRM) platform is your critical first step towards taking your company to the next level. The next step is selecting a partner for your Salesforce-managed support service. Leveraging the strengths of the industry’s leading CRM solution, your entire company – from the management table to the business units ... Read More
 
6 Marketing Automation Mistakes You Might Be Making

6 Marketing Automation Mistakes You Might Be Making

Marketing Automation is transforming the way businesses communicate with their prospects and customers. This post breaks down the 6 marketing automation mistakes you might be making that you could easily avoid for improved overall business results.