Salesforce Implementation: Why Use A Salesforce Partner?

    Salesforce Implementation: Why Use A Salesforce Partner?

    Salesforce Implementation: Why Use A Salesforce Partner? Implementing the full potential of Salesforce for your business is about more than just installing the CRM software and entering data. “Assembly Required.” Every consumer knows these are the most dreaded words you can find on a package. They conjure images of parts and tools strewn all over ... Read More
     
    Salesforce Consultants: Role of Salesforce vs. a Consultancy

    Salesforce Consultants: Role of Salesforce vs. a Consultancy

    Choosing Salesforce, the world’s leading customer relationship management (CRM) platform, is your first step towards greater productivity and growth. Ceterna believes this wholeheartedly. As a Platinum Salesforce consulting partner, we’ve also aligned our future with Salesforce!   What does the Salesforce platform do? Salesforce offers a single online, scalable platform that can transform businesses of ... Read More
     
    Finding a Salesforce Partner: Salesforce Partner Levels

    Finding a Salesforce Partner: Salesforce Partner Levels

    Understanding Partner Levels is Your Key Step Salesforce – the world’s leading Customer Relationship Management (CRM) solution – is a dynamic, comprehensive platform. For organisations of every size and every sector, Salesforce offers: A customisable platform Extensive suite of modules Superior integrative capability These qualities extend to partners as well. Salesforce Partners Salesforce partners bring ... Read More
     
    International Salesforce: A Global Business Tool

    International Salesforce: A Global Business Tool

    In today’s global marketplace, growing companies are working hard to capitalise on international opportunities and expand into new markets. However, those organisations need the technology and tools to grow from startup to established global firms. As the world’s leading Customer Relationship Management (CRM) solution, Salesforce has already improved efficiencies in a range of organisations and ... Read More
     
    The Marketplace Moves Fast. Pardot Moves Faster.

    The Marketplace Moves Fast. Pardot Moves Faster.

    Salesforce Pardot makes B2B marketers nimble and fast The speed of today’s marketplace can be intimidating. However, when you see companies leveraging Salesforce Pardot – aligning teams, changing course and reacting to opportunities – you start getting inspired by what’s possible. Pardot is the full-featured marketing automation tool that’s easy to use. It integrates with ... Read More
     
    Powerful Social Media Management for Sales, Service and Marketing Goals

    Powerful Social Media Management for Sales, Service and Marketing Goals

    Salesforce Social Studio Puts the Power in Your Hands Growing enterprises already know that their social media presence is fundamental to their online image. However, that’s only the beginning. The social media landscape has grown deeper and wider, and today social media is essential to your customer strategy and overall brand management. Salesforce, the world’s ... Read More
     
    Turning up the heat with Daikin Applied, Salesforce & Ceterna

    Turning up the heat with Daikin Applied, Salesforce & Ceterna

    We’re excited to share Daikin Applied’s Success Story that was recently published to the Salesforce Website:     We’re really proud of the success Daikin Applied are reporting from their new CRM – transforming their sales function with Sales Cloud and CPQ implementations. Next up – customer satisfaction is set to soar to new heights ... Read More
     
    London’s Calling: What should be the Salesforce focus in 2019?

    London’s Calling: What should be the Salesforce focus in 2019?

    London’s Calling is the largest Salesforce event in Europe, bringing together the entire Salesforce community: company leaders, Trailblazers and end-users. This year’s event – “LC2018” – featured talks on Salesforce features, updates on the current working environment, and even a live Demo Jam with winners selected by the audience. LC2018 also offered attendees real insight ... Read More
     
    Salesforce: Empowering your Sales Reps and Service Agents

    Salesforce: Empowering your Sales Reps and Service Agents

    Think Salesforce is just an executive tool? Think again. Techies love talking about Salesforce features like Artificial Intelligence (AI) and predictive analytics. It’s advanced technology, for sure.   But when you’re a business owner, you’re occupied by those day-to-day activities where your people interact with customers. These include: Sales reps quoting and closing deals, and ... Read More
     
    How AI Makes Customers and Teams Happier

    How AI Makes Customers and Teams Happier

    As part of his Dreamforce ’17 keynote address, Marc Benioff, the founder, chairman and CEO of Salesforce, shared the company’s vision on the emergence of the Fourth Industrial Revolution (4IR). Benioff explained that the first industrial revolution was steam power in the 1700s. The second was electricity in the 1800s, while the third was computing ... Read More
     
    Leveraging Quip for Collaboration and Productivity

    Leveraging Quip for Collaboration and Productivity

    We like platforms that work, but we absolutely love the ones that work the way we work. We’re talking about those solutions that drive collaboration among team members, facilitate communications with teams around the globe, and create connections with people on the move. Of course, most of us have tried achieving collaboration, communications and connectivity ... Read More
     
    The importance of Social listening for your brand

    The importance of Social listening for your brand

    By Boyana Mancheva – Head of Marketing Automation at Ceterna Social media has completely transformed the way consumers perceive brands, the way they interact and their buying behaviour. It’s essential that marketeers recognise the importance of social media marketing and presence across these channels. As we move to completely customer focused marketing, marketeers need to ... Read More
     
    Work smarter, not harder

    Work smarter, not harder

    The Tools, Tricks and Know-How for Success in 2018   Have your company leaders ever stood up and preached the mantra of “Working Smarter, Not Harder?” We bet they have. Okay, let’s not trash it. Work smarter, not harder is a good saying that hits all the right notes. It speaks  innovation and productivity. That’s ... Read More
     
    Tech Trends for 2018

    Tech Trends for 2018

    There’s no denying it – Artificial Intelligence is the tech trend of 2018 There is an exciting road ahead in the world of technology. Artificial Intelligence is the tech trend of 2018 and we can expect to see some key breakthroughs in the year ahead. Consider these potential milestones for 2018: Our networked world will ... Read More
     
    Embracing the Next Great Step in Your Salesforce Toolkit

    Embracing the Next Great Step in Your Salesforce Toolkit

    Embracing the Next Great Step in Your Salesforce Toolkit     As a Salesforce Gold Consulting Partner, we’re constantly reminded how Salesforce is “more than a CRM.” If you’re a platform user, then you know the feeling – you’re among the 2.3 million Trailblazers who know that Salesforce is much more than a database for customer ... Read More